Branding of Coop's electricity and gas provider through a brand architecture process aimed at creating a new entity, with a new name and logo, able to position itself in the now saturated energy supply sector with greater authority and appeal for customers. Creation of btl and atl materials, design of the new Accendi responsive website, studying its UI and UX. 

A clear site, simple to use, and that puts the user and his needs at the center, always reflecting the values of Accendi luce&gas Coop.